Strategic thinking : a nine step approach to strategy and leadership for managers and marketers
Wootton, Simon2010
Book
This strategy manual guides the reader through logical stages in strategic thinking and includes prompt sheets, objectives, action plans and useful summaries.
Main title:
Strategic thinking : a nine step approach to strategy and leadership for managers and marketers / Simon Wootton & Terry Horne.
Author:
Wootton, Simon, authorHorne, Terry, author
Work:
Edition:
3rd edition.
Imprint:
London : KoganPage, 2010.
Collation:
ix, 150 pages : illustrations (black and white) ; 24 cm
Notes:
Previous ed.: 2001.Previous edition: 2001.Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9780749460778 (pbk)
Dewey class:
658.4012
Language:
English
Subject:
BRN:
269487